Why Lead Generation Is Critical to the Sales Process

Why Lead Generation Is Critical to the Sales ProcessWhy Lead Generation Is Critical to the Sales ProcessLead generation is the method ofgetting inquiries from potential customers. In the old pre-Internet days of sales, lead generation occurred at places like trade shows visitors to a companys booth would fill out a card with their contact information and turn it in to receive a call back from that companys sales team. Since the rise of the Internet, many businesses use their websites as a lead generation option. schmelzglas also offers lead generation potential, since companies can buy another companys email marketing list or pay them to promote the company on their own marketing emails. Most marketing experts recommend that companies use at least 10 different lead generation methods to ensure that their pipelines remain full. Quality Is as Important as Quantity Because lead generation is the first step in the sales process, both quality and quantity are important factors. Qual ity leads are leads that a salesperson has a good chance of closing, which means they must at least have the potential to become customers. Every lead list will have a number of junk leads people who are not qualified to buy the product for some reason but the smaller the percentage of bad leads, the less time salespeople will waste while processing that list. Quantity is also important because even a salesperson with a list of 100% good leads wont be able to close every one of them. A salesperson with 100 good leads might be able to make 10 appointments, out of which 4 will close the sale. Therefore, if a salesperson has a quota of 40 sales per month, she will need 1000 good leads per month just to make the minimum required number of sales. Each lead generation technique usually has a tradeoff between quality and quantity. For example, a form on the company website that visitors can fill in to request a call back will generate high-quality leads these visitors are very likely t o buy since theyre interested enough to want to hear more but probably wont generate a lot of leads. On the other hand, a lead list thats based on a newsletter subscription list from another company may generate a lot of leads, but they wont be nearly as interested or qualified. This tradeoff is another reason why companies are wise to use many lead generation methods. Lead Generation Services Many marketing agencies offer lead generation services for business that dont wish to develop their own systems. These agencies will often have a network of companies and websites that it uses to promote its client businesses. When a visitor expresses interest in one of the agencys clients, the agency passes that lead back to the client. Often agencies will promote their clients through a directory or list of providers, and when a visitor requests a quote for a specific service, the agency alerts the appropriate client. Most agencies will allow clients to specify the type of leads they would like to receive. For example, a company might choose to limit leads to a certain geographic region. Search engines also provide lead generation options. Any business with a website can appear on a search engine listing for related searches, and visitors can then click a link and be taken to that companys website. However, some search engines also offer a pay-per-click lead generation option. The search engine posts a link to the companys website at the top of the search results form, making it much more likely that prospective customers will choose to visit that website. However, when a visitor does click the link the search engine charges that company a small fee, as opposed to the free general listings. Companies that use pay-per-click advertising are advised to move cautiously at first, as an overly successful campaign can end up costing far more than expected

Outski Launches 401(play) Plan to Promote Work-Life Balance

Outski Launches 401(play) Plan to Promote Work-Life Balance Outski Launches 401(play) Plan to Promote Work-Life Balance Employers benefit in several ways, such as employing employees who use most or all of their vacation time and experience reduced stress and healthier lives, leading to fewer sick days. Employees that take more vacation time also experience reduced burn-out, are more efficient, have stronger workplace morale, and are more productive.401(play) is appropriate for businesses of all sizes, and allows employees to have funds transferred directly from their paycheck into their own FDIC-insured Vacation Savings Account, or VSA.The employee enrollment process takes only a few minutes to complete. Outski provides a template containing an enrollment link that employers send to their employees, and the employer processes the employees direct deposit forms as they are returned. Employees can execute their entire travel planning process directly through the Outski website.Found er and CEO of Outski, Greg Nickolson, said, It is a significant yet easily implemented or added tool to any corporate health and wellness program or employee benefit package. It provides a measurable way for an employer to make a positive impact on the health of their employees making mental health just as important to an effective health and wellness plan as healthy eating and exercise.

Aviation Enforcement Agent Job Information

Aviation Enforcement Agent Job InformationAviation Enforcement Agent Job InformationThe United States faces threats from criminals every day, including criminals who try to enter and smuggle people, goods, weapons, and drugs into the country. Many of them attempt to sneak in through the land, air, and sea. U.S. Customs and Border Protection Aviation Enforcement Agents work to help curb illegal immigration and smuggling through aerial surveillance and enforcement. What Do CBP Aviation Enforcement Agents Do? Customs and Border Protection aviation enforcement agents are uniformed law enforcement officers work alongside the CBPs pilots, known as aviation interdiction agents, to enforce laws related to immigration, customs, smuggling, and counter-terrorism. Aviation enforcement agents serve on board CBP Office of Air and Marine aircraft as the primary law enforcement agent on CBP missions. They work closely with state, local and other federal law enforcement partners to coordinate enf orcement and surveillance efforts. As criminal investigators, CBP aviation agents lead criminal investigations, interview and interrogate witnesses and suspects, and provide courtroom testimony during trials related to their cases. Agents also conduct research and analysis, looking into trends to forecast future criminal activity related to their mission to stop the smuggling of goods and people, fight terrorism and curb illegal immigration. CBP aviation enforcement agents travel extensivelyand even serve overseas to curb smuggling from regions like the Middle East and to protect U.S. border interests. As the job title suggests, unterstellung agents spend much of their time in the air and onboard OAM aircraft. They are also subject to relocation based on on the needs of the Office of Air and Marine. What is the Salary for U.S. CBP Aviation Enforcement Agents? Depending on what step in the federal pay scale you are eligible to be hired at, starting salary for CBP aviation enforce ment agents is between about $50,00 and $81,000, with the opportunity to promote to over $90,000 per year. The starting base salary does not include federal locality pay. What Are the Requirements to Be a U.S. Customs and Border Protection Aviation Enforcement Agent? Before you apply for a job as a CBP aviation enforcement agent, you need to make sure you meet the minimum qualifications. According to Customs and Border Protections Office of Air and Marine, aspiring agents must be younger than 37 years old (with exceptions for military veterans and some other federal civilian law enforcement workers),You must be a U.S. citizen, have lived in the United States for at least the past 3 years and hold a valid driver license issued in the U.S. Job announcements for CBP Aviation Enforcement Agents are often internal and only open to current Custom and Border Protection employees, which means to beeligibletoapplyyou will need to havefirstspent time working as aCustomsand Border Protecti on agent. Once youve applied, you need to be able to pass a pre-employment physical fitness evaluation. You also need to be able to pass a very thorough background investigation, which willincludea biosignalgertexam.Finally, you need to pass a medical and pre-employmentdrug screen. If youre at allinterestedin working as a CBPaviationenforcement agent - or any other lawenforcementcareerfor that mater - you needtomake sure to avoidbehaviorsthat could keep youfrompassing a background check. These canincludepriorarrests, drug use, poor employmenthistory,and past due debts. Once hired, you will train at the Federal Law Enforcement Training Center in Glynco, Ga. Why Should You Consider Working as a U.S. CBP Aviation Enforcement Agent? If you are interested in aviation and enjoy spending time in the air, and would like to combine that interest with an exciting career in law enforcement, working as a customs and Border Protection Aviation Enforcement Agent may just be the perfect job fo r you.

Five Golden Rules That Take the Stress Out of Conducting an Interview

Five Golden Rules That Take the Stress Out of Conducting an InterviewFive Golden Rules That Take the Stress Out of Conducting an InterviewFive Golden Rules That Take the Stress Out of Conducting an Interview DeZubeJob seekers arent the only ones stressed by interviews. The process can be stressful for employers too especially if you conduct interviews infrequently. Or perhaps youre new new to recruiting. Both can make it difficult to conduct interviews with ease.I used to get all nervous before I interviewed someone and nine times out of 10 would fall into chat mode where I wouldnt ask anything about the job and more or less found out that they liked cats or had family in the area and thats it, says Jayca Pike, marketing director at Breezy HR.Good interviewing starts with a clear vision of the role you need to fill. Its also requires having an awareness of how to influence the process in constructive, stress-free way.In essence, here are the five golden rules to better interview out comes, including one that Pike uses today to zustrom effective interviews1) Understand what youre looking for2) Curate questions that apply to all candidates3) Take time to destress before the interview4) Treat yourself and applicants with kindness5) Share your concerns openlyLets take a deeper dive into these five steps.1. Get clarity about the role and the questions you want to ask.When Sabrina Balmick, marketing manager at ACA Talent, hired a marketing specialist last year, she first developed a job description and candidate profile, then used it to write interview questions.Because it was an entry-level role, I wanted to explore things like team work, attitude and analytic skills and crafted questions based on those topics, she says.You can also refer back to your candidate and job profile if you need clarification during the interview.2. Use a consistent interview process for everyone.If youre feeling frazzled planning your interview, create a structure where you use the same q uestions and ratings for every job candidate.Pike switched from being a nervous interviewer to a confident one after she went to work for an employer who used consistent interview process.The mandate from HR was like Ask these 10 questions. Grade each answer. You have 30 minutes go she says. It sounds a cold and corporate, but in reality, I could zulauf an effective interview that way.Do press candidates by asking follow-up questions about any unclear or open-ended responses. These answers often yield great insights about a candidates work style or personality, and may create further lines of communication, Balmick says.3. De-stress before interviews.Conducting interviews can be nerve wracking, even for seasoned professionals, so take time before each interview to clear your mind and calm your nerves, says Jason Hill, CEO of boutique consulting firm Sound Advice Consulting Services.The best way for me to get in the right mode is to get mentally prepared. I listen to some of my favo rite music and let go, or I meditate and focus for a few minutes with no distractions.Check in with yourself before heading into the interview and return to your plan if you start feeling overwhelmed. As with the candidate, a little self-care goes a long way to clear your mind and build self-awareness.4. Focus on the candidate rather your fear.Dont monitor your racing heart or churning stomach. Instead, focus on reducing the job seekers comfort.Jana Tulloch, CPHR, a human resources professional at training firm DevelopIntelligence, positions herself as the job-seekers ally in the room. She opens the conversation with positive statements Im glad youre here. Your resume was impressive. Im looking forward to learning more.To put candidates at ease, she tells them what to expect how long the interview will last, the types of interview questions asked and why everyone will take notes. Tullock even tells job seekers that if they if they draw a blank, they can skip a question and come back to it.Go for literal comfort, too. Do your interviews in the coziest distributionspolitik in your office. Avoid overly hot, cold, or dark spaces. Everyone feels less tense when theyre comfortable.5. Be direct without being confrontational.When you avoid a difficult topic its often because it makes you uncomfortable and even tense. But not sharing your concerns with the job seeker denies them the chance to respond to them.Ted Bagley, senior talent manager at Influitive, an advocate marketing firm, regularly shares his doubts with candidates and asks them how theyll address challenges.I did this to a candidate in a phone interview, and he addressed my concerns, Bagley says. We had a follow-up interview in person a few days later, and he gave me a well-thought-out action plan that provided steps on how he was planning on working through my objections.Bagley said this showed that the candidate had a clear plan to overcome them and would be coachable the biggest thing I look for in new hires.The takeaway Be direct and honest with candidates about your concerns. Avoid using negative language or jumping to assumptions. This approach can help you learn something new about the candidates problem-solving skills.

The Lost Secret of How to Write Bachelors Degree on Resume

The Lost Secret of How to Write Bachelors Degree on Resume In a nutshell, in the event the price is on your mind then you will be happy to know that lots of colleges actually encourage you to work towards a level, thus the large discounts. Therefore, if youre thinking of pursuing a graduate level, you owe it to yourself to take a look at online education options prior to making a determination. If youre likely to use a student loan to cover your graduate degree, you will need to consider how much time it will take you to pay it off with your new salary, and how much interest you will be paying in the interim,. During your training, youll also utilize case studies to come up with an approach to your investigations. If you discover that your school provides an Associates degree for your major, you are likely to consider it a feasible option. College education is extremely pricey and it matters a good deal in the expert world from which college youve gained your degree. Students must hold the correct undergraduate prerequisite background in order to get faculty approval to enroll in each individual program. The students must dedicate her or him to a specific discipline in art history. The Meaning of How to Write Bachelors Degree on Resume To ascertain whether any degree is well worth it, you will need to appear first at the increase and longevity in your preferred field. You may have a very clear idea about what a graduate degree means for your salary, particularly if your goal is simply a promotion in your existing business or industry. Otherwise, its very likely that youre pursuing a degree in something that needs a greater standard of education to be hired. With internet education platforms like Coursera, you can acquire a graduate degree from world-class universities for a small percent of the price of getting exactly the saatkorn degree on campus. If a business degree would be worth the time required to finish one depends on factors like what you would like to do in the future and whether youve got a passion for business. You dont wish to devote a good deal of time and money on a degree that wont help you get work. Lets take a couple of minutes to bust some myths and present some actual reasoning on the worth of a bachelors degree in the present employment industry. The work market changed significantly in the last few years, which made it harder for recent college graduates to locate work with just about any kind of degree. For instance, you are unlikely to chance upon a bachelors degree in marine biology, but this is a familiar masters degree. If you opt for master degree as you simply dont know what things to do, then dont. You will discover that many positions call for a four-year level, even if this degree doesnt have to be in a particular field. Master degree require that you know what youre going to do, whats your focus, and how deeply you comprehend the field youre in. Its possible to review the program requ irements from preceding calendars. It is possible to also finish the degree on your own time, which may give you the flexibility you will need to stay informed about your existing job. Its principal use was focused in the automotive industry to supply an alternative joining procedure to welding. If you include the appropriate key phrases, without sounding like youre copying and pasting the work description, your resume is mora inclined to get ahead. LinkedIn is also a terrific resource to study the companies youre applying to. If Degree Explorer is not employing the courses that you prefer to use toward a specific requirement, attempt to look at your program requirements manually. Networking on LinkedIn is vitally important, not only for the work search, but for building your professional community too.

The Pitfall of Professional Statement Resume

The Pitfall of Professional Statement Resume Nowadays you get a rough master list of all you can set into your resume summary statement. If you do decide to move forward with a resume summary statement, be sure to deal with it as your own private highlight reel. Since a resume summary statement is read by means of a recruiter, it ought to be written for their advantage. In any case, the most significant portion of your resume is your opening statement. Professional Statement Resume - the Story The major advantage is the fact that it helps your resume stand out. Make certain its tailored to not merely the position, but the business also. You may often apply your offering statement beyond your resume and portfolio. Specifically, demonstrate how you are going to add value to the provider. Utilizing an ansprechbar resume builder is a powerful tool that will help you compose a winning resume. Based on your degree of experience and the jobs youre applying for, what you decide to concentrate on in your resume summary can fluctuate. Give it a go on your resume Try to remember, there are a lot of individuals applying for these jobs and the very last thing you need to do is get lost in the shuffle. Show potential employers how your specific professional objectives and aspiration can benefit them later on and theyll be much more prepared to supply you with a possiblity to get there. These groups may not have much in the manner of job-related abilities or accomplishments to refer to in a summary statement. Dont neglect to highlight certain skills you have which are linked to the work description, in plus-rechnen to accomplishments youve achieved and tasks youve managed. Highlight abilities and experience pertinent to the position. Professional Statement Resume - Dead or Alive? It is possible to create a riveting resume. The primary aim of an expert summary is to produce your most important abilities and experiences immediately noticeable to hiring man agers. If you own a wealth of seemingly disparate experiences that take a bit of context to tie togetheri.e. The Fundamentals of Professional Statement Resume Revealed When you first graduated from school or started searching for work, it is likely that someone advised you to incorporate an objective statement at the summit of your resume. Its your very first impression long before you receive an opportunity to pick out your very best outfit. The thought of a skilled or private brand isnt new. Sowrite the remainder of your resume first. The Professional Statement Resume Trap As this is the section of your resume where you would sell yourself, deciding on the appropriate words to incorporate in your summary is extremely critical. Quite simply, you desire your professional overview to contain all the most exciting pieces of your resume. Whats more, the majority of people dont bother writing an expert summary. Some people today call it an expert summary. Furthermore, have a look at the next additional blurbs you may want to improve the conclusion of your professional overview to further clarify your intent and value. Think about your professional summary as ateaser for the remainder of your resume. Professional Statement Resume Options Every ideal Staff Accountant resume needs an ideal Staff Accountant cover letter to choose it A personal statement on your CV is an excellent way to provide your work application extra effect. The resume summary is simply a bridge to have the hiring manager in your experience. What is Actually Going on with Professional Statement Resume So, you should brew up your professional achievements in a couple of crispy lines and compose the resume. This could be precisely what you have to make your resume a bit more cohesive. Rather than stating what you would like, make the previous sentence of the profile statement all about your urge to add to the employer. You should start with a statement declaring your years of experience in a specific position. The expert statement is intended to persuade the audience that youre a superb fit for the program. Conclustion A personal statement can be written in several different ways, but its ultimately your responsibility to decide what skills you wish to highlight for your favorite position.

Ask Away How Do I Get a Job Referral From a Friend or Peer

Ask Away How Do I Get a Job Referral From a Friend or Peer Welcome toAsk Away, Recruiter.coms new weekly column Every Monday, well pose an employment-related question to a group of experts and share their answers. Have a question youd like to ask the experts?Leave it in the comments, and you might just see it in next weeksAsk Away This Weeks QuestionWeve all heard that employee referrals are a great source of high-quality candidates for companies, but where does that leave the job seekers who want to be referred? Do you have any tips for job seekers who are looking to be referred to a company? How can they use employee referral programs to their own benefit?Job seekers who know an employee should ask what pain points the company is currently feeling. Then they can reorient their pitch and cover letter to better suit the companys needs. During the interview, they can also then ask more incisive que stions about where the applicant can fit into the organization. Employees can only say so much because of NDAs non-discloaya agreements, but they might point to public information that can be used to infer the companys pain points.-Allen ChengCofounder and Head of HiringPrepScholarI would suggest that jobseekers search Google for companies that have employee referral programs. Heres an example of an article that lists many.Once youve compiled a list, look in your LinkedIn network to see who you know at those companies. You can search your connections by company, and then either send them an email or use LinkedIns InMail feature.In your letter, refresh their memory of how you know each other, tell them how interested you are in working at XYZ company (and why) specifically in which role youd like to work and why youd be a benefit to the organization. Include a brief elevator statement on your strengths and a few career highlights.Ask for an introduction to the head of HR, or, ideally , the hiring manager for your target function. You should have already identified the right rolle(s) and can mention them in your letter. You might even use the request an introduction function within LinkedIn to make the introduction as easy as possible for the person youre asking.If the company has done a good job in communicating the employee referral program to its employees, the person youre asking to help you will be incentivized to make the introduction. Make it as easy as possible for them and state your value proposition youll be halfway there.-Jill PearsonPrincipalPearson Partners InternationalFind LinkedIn connections who have similar tastes reach out to LinkedIn connections whom you not only have a strong personal relationship with, but also anyone who is similar to you. Employees tend to recommend people much like themselves.Suggest a pre-interview Offer to take the contact to lunch as a way to provide all the information needed for a strong referral, from major profes sional accomplishments to what makes you an ideal candidate. This conversation not only increases your chances of obtaining an interview, but it also makes your contact look good for providing an informed recommendation.Do not make it impersonal What will hurt your chances of getting that dream job is making the request impersonal. Sending a generic note, attaching a copy of your resume, and expecting your contact to send it to HR or the hiring manager is just lazy and not polite. If its unsolicited, there is a pretty good chance it may hurt your chances of getting that job.-Matt KaineCEO and FounderReachJob seekers need to get out there and meet people who work in their career field. So, job seekers should figure out what professional associations they should become active in and find the professional networking events where theyll meet people in their profession.-Rich GrantPresident of the Maine College Career ConsortiumRichCareer.netWhile every employee finds monetary compensatio n for a referral attractive, money is not the motivator. As in any type of a referral, theprimary concern is to look good. Will that referral be relevant and make a good impression on the company? If you are looking to persuade an employee to refer you, make sure that the employee feels you have the skills and you will make a favorable impression on the company.The best way to utilize anything to your own benefit is to first figure out how you can benefit others. As you identify your target contact to refer you to a company, first identify what would benefit that person. Look at their recent activity on LinkedIn. A gentle reminder of thecompanys employee referral program would be appropriate.-Saundra LeeCEODubin Lee If you know of a company youd like to work for, its a great advantage to be referred by someone who works there. Making that happen can be as simple as asking that someone for more information about the company and letting them know that youre interested in pursuing an opportunity there.Questions about the culture or positions available can be a great segue to asking for a referral.If you dont necessarily know someone in your immediate circle who works at your ideal company, using resources like Linkedin can help you find acommon connection that could point you in the right direction.If you know the company offers a referral bonus, approaching the employee can be even easier, because referring you is also a benefit to them.Half the battle is just building up the courage to ask the question. The worst that can happen is youll hear a no, and at that point, youre noworse off than you were before you asked. Its always worth a shot-Shayleen StutoTalent CoordinatorTechnologyAdvice